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Effective Master Data Management

Webinar 1 of 3: How to build a Business Case for MDM using Profisee and Innofactors proven Value Frame Work.

Webinar recording time: November, Wednesday 25th at 09.00 CET

Digitization is the process of converting information into a digital format, and for many organisations this is a critical journey to the cloud these years. Without an efficient and proper control of your organizations Master Data such journey will get very cumbersome.

According to Gartner only around 10 % of the organisations who should be working with Master Data in a structured way are actually doing it. That means that there still are many organisations who are not benefiting 100% neither from digitization nor the cloud.

Last year Profisee, a leading MDM software company, conducted a survey around MDM. One of the central questions were about the biggest challenges on getting started with a MDM. The survey showed two main learnings:

  1. Building a Business Case and getting the commitment from the business was difficult.
  2. Establish the MDM organization and governance around MDM (including organization, roles and responsibilities) was seen as a hard task.

When Master Data is so critical to an organizations digitization and journey to the cloud why is it so hard to get started? Profisee and Innofactor are conducting 3 different webinars to inspire organisations to overcome these obstacles one by one. The first 2 webinars are addressing the above challenges and the third is showing how a PaaS solution like Profisee fits into Azure and does also includes the major features and functions.

Benny Lohse is Nordic responsible for the area that Innofactor calls Data Driven Business which includes areas such as data warehouse, BI, Master Data Management, Advanced Analytics, IoT etc. He has worked within the areas of sales and consulting since 2001.
Benny Lohse
Innofactor
Aidan King is responsible for the Profisee partner network in Northern Europe, where he is focused building an ecosystem of data literate resellers and implementors, who represent Profisee in their respective geographical and vertical markets.Aidan has worked in the Data Management vertical with Profisee for 3 years, building on 10 years of experience from Sales Engineering and Product Software Development.
Aidan King
Profisee

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