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Build Is the New Buy?

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How AI is changing software decisions

AI is changing the economics of software development.

Until recently, organizations often had to choose between adapting their business processes to packaged software or accepting the cost and complexity of custom development. Today, AI-assisted development, automation, and modern application platforms are changing that equation.

Needs that were previously too specific, too small, or too fast-changing to justify custom development can now become viable applications, workflows, or AI-powered solutions. At the same time, packaged software remains the right choice for many core business capabilities.

The question is no longer simply whether to build or buy.

The real challenge is deciding what should be bought, configured, automated, agentified, or built, and how those decisions create long-term business value.

Join Lasse Tolvanen from Innofactor and Lukas Lundin from Microsoft for a practical webinar exploring how organizations can make better software decisions in the age of AI and how modern Microsoft technologies help turn ideas into secure, governed, and production-ready solutions.


In this webinar, we will cover

  • How AI is changing the economics of software delivery and making new types of applications viable
  • When packaged software remains the best option and where custom solutions create competitive advantage
  • How to choose between packaged software, platform configuration, automation, AI agents, and custom applications
  • Why data, integrations, identity, governance, and architecture are critical foundations for AI-ready solutions
  • How AI-assisted development can be delivered with quality, transparency, security, and measurable business outcomes

Who should attend

  • CIOs, CTOs, and IT leaders responsible for application and technology strategy
  • Enterprise and solution architects designing future-ready business platforms
  • Digital transformation leaders evaluating AI, automation, and modernization initiatives
  • Product owners, development leaders, and business stakeholders responsible for software investment decisions

Why this matters now

AI does not eliminate the need for software decisions. It changes them.

Organizations can now build capabilities faster than ever before, but speed alone does not create value. The biggest opportunities come from understanding which capabilities should remain standard, where differentiation matters, and how architecture enables change without creating unnecessary complexity.

This webinar introduces a practical way of thinking about modern application strategy:

Buy the core. Build the difference. Architect for change.

You'll learn how organizations can combine packaged software, Microsoft platforms, automation, AI agents, and custom development into a coherent approach that balances innovation, governance, and long-term maintainability.


Event details

Tuesday, November 3, 2026
10:00 AM EET / 9:00 AM CET

Register using the form to reserve your place.


Presenters

Lasse Tolvanen, Business Architect
Innofactor

Lukas Lundin, Sr. Software Solution Engineer
Microsoft

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